CCYR GIVING GRID CAMPAIGN

Objective:  Raise $5,000 to support scholarship, regatta fees, and equipment for the team.

We have launched a “Giving Grid” campaign for CCYR that will be live at givinggrid.com/CCYR

Giving grid Cape Cod Youth Rowing

The grid contains individual squares that donors can “claim” by donating in the designated amount and then uploading a picture to make it fun.  Everyone is part of one big team to fill in our Giving Grid!


There are opportunities for small and larger donations: with the majority from $10-25. Upon completion, we will have raised our target goal!


The page describes our campaign goals: all you need to do is share with your network!  


  Launch:  On #GivingTuesday, May 16th for 30 days.  #GivingTuesday is a weekly campaign that is designated with the hashtag on social media (twitter, facebook and Instagram).  There are people that look to give on these days, specifically, so we encourage you to remember the hashtag!


Included  are templates that you can use (and modify based on your preferences) for emails and social media.  Of course, we encourage you to do it in your own style and where you believe you’ll create impact!

 Feel free to make these communications your own!

EMAIL TEMPLATE:

 

For you to use to email your network to request support.

 

Tips:

  • The first 18 words matter as that’s what people see when they open an email on their smartphones
  • Concise, short also matters – because 70%+ will read on a mobile device
  • Tell a story… about a person on the team, your experience, etc
  • Use “your” and “you” more than “we” and “us”  
  • Have fun! Use this for ideas, but don’t hesitate to make it your own and borrow what you need!
  • Encourage sharing! The idea is to create community!
Download our Email Templates

Email Template #1:

Dear [First Name],

Our Cape Cod kids need you to be a part of their team!

Did you know that Cape Cod Youth Rowing provides local high school kids with the chance to learn a healthy activity and be part of a team?  One of the fastest growing sports, rowing gets our students out onto our beautiful Cape Cod lakes and keeps them involved and engaged. There’s no bench-warmers in rowing: everyone on the team rows and is an important part of the team.

That team extends to the generous community members who give to help make it all happen. Because Cape Cod Youth Rowing is a self-funded program, the team is undertaking a challenge to raise money to fund scholarship, entry fees for competitions, and equipment. Just $20, for example, will help offset the cost of an entry fee for a student.

Just like the rowers in the boat, your contributions are an important part of the team effort to launch the success of our community’s students!

Please visit http://www.givinggrid.com/CCYR to join our team!

p.s.  Want to meet the team? See the boats? Learn more about how you can learn to row, too? Join us on Saturday, June 17th for an Open House on Harwich’s Long Pond Beach (Long Pond Drive, Harwich) from 8-11am.

Email Template #2:

Dear [First Name],

Every afternoon in the Spring and Fall, the sounds of a rowing coach can be heard over the water at Harwich’s Long Pond.  In the rain and often chilly waters, high school students from neighboring towns join as a team.

They practice daily. They lift their boats into the water, joining together to meet the challenge. They enter competitions, often rising well before the sun to do so. And they are always smiling.

The difference Cape Cod Youth Rowing makes for our local kids impacts their lives – giving them a chance to learn a healthy activity and build character they can draw on for a lifetime.

You can be a part of the team, too! In rowing, there are no benchwarmers. Every member of the team is important. That means, you, too!

Please consider supporting our Giving Grid challenge to provide scholarship, competition entry fees and equipment upgrades.  Every contribution is valued, and just $20 can make a difference.

Please visit http://www.givinggrid.com/CCYR to join our team!

p.s.  Want to meet the team? See the boats? Learn more about how you can learn to row, too? Join us on Saturday, June 17th for an Open House on Harwich’s Long Pond Beach (Long Pond Drive, Harwich) from 8-11am.

SOCIAL MEDIA, EXAMPLE CONTENT FOR YOUR POSTS:

 

Our Cape Cod Youth Rowing Team invites you to be part of the team!  In rowing, there are no benchwarmers: every member is an important contributor. Please help your local students stay on the water, by meeting their Giving Grid challenge.   

Please visit http://www.givinggrid.com/CCYR to join our team!

 

Can’t Row? You can still be an important part of your Cape Cod Youth Rowing Team! Entirely self-funded, local students from the region train and compete as a team, gaining important skills and building self-confidence. In rowing, there are no benchwarmers: everyone is engaged! Please join them to help meet their Giving Grid challenge to raise funds for scholarship and equipment!